The coaching focus for most of the clients is to bridge gaps either in Leadership Competencies, Work Performance or People Management matters. For some other cases, Executive Coaching is used to prepare Coachee for Career Enhancement or Advancement possibility with the desired mindset and skill-sets to succeed.

A Coaching Cycle normally lasts for a year with either 4 to 6 sessions per year (once every quarterly or every 2-month and approximately 1.5 to 2 hours per session). To ensure continuity and proper follow up, it is recommended that the periodic coaching for all coachees be renewed for another year once the one-year cycle is completed.